Private Wealth

Supporting Individuals and Family Offices

Whether you’ve spent a lifetime building wealth and making prudent financial decisions or are currently serving as a steward to preserve the family fortune for future generations and the greater good, Ulrich can help you pinpoint new opportunities, minimize taxes, and sidestep undue risk.

Wealth management, tax strategy, and financial planning can be complicated and time-consuming, requiring expertise across multiple disciplines. At Ulrich, earning the trust of high-net-worth individuals and their families is a primary focus.

We serve in a true fiduciary capacity – putting your best interests above our own – to help our clients have the appropriate resources and investment plans in place to support their goals. Being a fiduciary means that we objectively find the right solutions for your specific needs and are not beholden to or incentivized by specific products or firms.

We work closely with clients to understand and lay out a comprehensive financial picture – including liquid assets, real estate, additional business interests and investments, liabilities, cash flow requirements, and more. We then implement strategies that use high-quality investment vehicles with optimal fee structures, monitoring progress along the way to strive to ensure the right goals are achieved.

We also work closely with other professionals, as needed, to create a seamless plan for reaching our clients’ financial goals – including plans for the proper transfer of wealth to future generations.

We help affluent families, family offices and individuals with complex financial situations to identify, create and integrate lasting solutions.  We build long-range plans striving to ensure your beneficiaries live the lives they deserve. 

OUR AIM IS TRUE

OUR AIM IS TRUE

Building wealth is the initial target of all investors. Once achieved, however, the focus necessarily shifts to managing it. There are now businesses, families and estates to consider—highly complex and intricate matters that demand the utmost in individualized attention, service and integrity. You require–and have earned the right to enjoy–the comfort, confidence and peace of mind that only hands-on care of a dedicated firm can provide…And that's exactly what Ulrich Investment Consultants aims to deliver.

OUR GOAL IS TO HIT THE MARK

OUR GOAL IS TO HIT THE MARK

Ulrich uses a disciplined, three-step process when working with our clients’ financial and estate planning: informed guidance; insightful thinking; and diligent attention to detail. For more than 30 years Ulrich has adhered to these principles to help our affluent clients maintain financial success and peace of mind. As a trusted adviser we strive to offer the best possible investment advice, valuable insights and a broad range of consulting services with a focus on personalized service.

As an independent, SEC-registered employee-owned company, we offer objective, fiduciary advice through a team approach. Because of our independence, we aren’t conflicted like many of our Wall Street competitors.  Our task is to focus on client satisfaction rather than generating revenue as we give our advice with your best interests in mind. We understand that our clients’ lives evolve in both predictable and unpredictable ways and our experienced staff will bring to bear all necessary services at our disposal to meet our clients' needs.

WE AIM HIGH TOGETHER

WE AIM HIGH TOGETHER

The Ulrich team works closely with each client to help them zero in on specific goals. Guided by our broad range of experience we bring those targets into our sights together, tracking them carefully to better aid you in reaching them. Trust is the linchpin of our process—a thorough and effective methodology based on fiduciary best practices and industry standards.
 
We work closely with clients to understand and lay out a comprehensive financial picture — including liquid assets, real estate, additional business interests and investments, liabilities, cash flow requirements, and more. We then implement strategies that use high-quality investment vehicles both public and private with optimal fee structures, monitoring progress along the way so the right goals are achieved.

Our comprehensive three-pronged approach to wealth management moves from planning to implementation to monitoring—continually focusing on agreed-upon objectives.  

Challenges You May Face:

  • Time management
  • Asset protection
  • Market volatility
  • Investment time horizon
  • Risk tolerance
  • Erosion due to inflation
  • Tax efficiency
  • Estate planning
  • Leaving a legacy

Your Goals May Include:

  • Finding a trusted team to “quarterback” your financial life
  • Creating tax-efficient financial outcomes
  • Reducing tax obligations whenever possible
  • Protecting your assets
  • Balancing your risk tolerance with investment goals
  • Portfolio growth via high-quality investment vehicles
  • Planning predictable retirement income streams with your investment time horizon and life expectancy in mind
  • Maintaining your ideal lifestyle through all the seasons of your life
  • Creating an optimal estate plan and a legacy
  • Properly transferring wealth to future generations


Our understanding of the issues that affluent individuals and families face allows us to provide an array of services, including:

Services include:
  • Fiduciary Wealth Management

  • Holistic Financial Planning

  • Estate Planning Coordination

  • Investment Policy Development

  • Asset Allocation

  • Investment Management – Due Diligence and Selection

  • Ongoing Monitoring

  • Comprehensive Performance Reporting

  • Quarterback for Life’s Important Financial Decisions

  • Family Office Solutions

Family Office Solutions

Ulrich understands the complex needs of family offices. We strive to maximize the success of our clients’ investment portfolios, across asset type (equity, fixed income, alternatives, cash, etc.) and entity location (trusts, LLCs, family foundation, retirement accounts, etc.).

Our approach considers details that most firms overlook: We provide investment education, wealth planning, and charitable giving advice to form a holistic perspective.

While we share the common goal of portfolio growth, we also work closely with our clients’ estate and tax advisors. This helps us ensure that portfolios support tax and estate planning goals as well.

Ulrich provides consolidated performance reports that are customized and comprehensive. These are available through a secure online portal, which also allows our clients access to all of their financial assets no matter where they’re held. In addition, this portal serves as a digital archive for important documents, such as wills, partnership and trust agreements, insurance policies, etc., thus providing continuity for family members and service providers.

Services Include:

  • Investment Management, Asset Allocation, and Alternative Investments
  • Wealth Planning, Preservation, Transfer, and Philanthropy
  • Liquidity Event Management – Business Sale and Wealth Events
  • Concentrated Stock – Monetization and Hedging Strategies

And with the alliances and contacts that we've built over decades, we bring relationship depth in other areas. 

These include:

  • Insurance Analysis and Design
  • Trustee Services
  • Securities and Asset-Based Lending
  • 1031 Exchange
  • Concierge Services

Ulrich Case Study: High Net Worth Individuals and Families

In this client scenario, you’ll learn how Ulrich’s financial consulting, investment approach, and estate planning helped a high net worth family pinpoint their goals and create a solid plan for realizing not only financial freedom but meaningful wealth transfer to their heirs and favorite charities.

David and Beth* were newly married when the Ulrich team met them. David was a self-made entrepreneur focused on his growing business and had accumulated some investment assets along with inherited low-cost-basis stock. Beth had moved from another state and also had a variety of investment accounts and trusts. 

The couple had a hodgepodge of assets, which is not uncommon, but nothing was being looked at holistically, so opportunities and pitfalls were being overlooked.

Challenges they faced:

  • Estate Planning – When we met, neither had wills or directives, and they had a baby on the way.
  • Titling of accounts – The couple had most of their assets in their individual names and lived in a state that required assets be placed in Revocable Trusts to prevent probate.
  • Beneficiary information was incorrect on retirement accounts.
  • They did not have clear goals or objectives about what their investments should be doing for them, and they had no process for monitoring performance.

Goals they had:

  • They had charitable goals, so Ulrich used low-cost-basis stock to strategically fund a Donor Advised Fund for current and future gifting.
  • They wanted to reduce taxes on their future estate and engage in generational wealth planning, while ensuring their children didn’t grow up with an inappropriate sense of entitlement.
  • They had aspirations to purchase a secondary home and needed to borrow against their securities for the purchase.

As time went by and their family grew, we could see that gift trusts for children should be established. As David’s business prospered, additional estate planning was required to minimize taxes.

Spousal Lifetime Access Trusts were created to gift interests in the company and to remove those interests from their estate while utilizing their lifetime gift tax exemption.

Today, the happy couple is enjoying both their primary and second home, their children are growing, and they continue to build wealth in their business, resulting in what will ultimately be impactful generational wealth transfer.

*In this case study the clients' names were changed but the facts provided are otherwise accurate.

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